UX and UI design: Keys to an optimal user experience

The creation of user experiences (UX) and user interfaces (UI) play a decisive role in the success of a digital product. Websites or apps that are difficult to use and confusing are not very popular with users. But what is actually behind these terms? In this article, we shed light on the concepts of UX and UI design, their differences and similarities and provide insights into the tasks and salary of a UX/UI designer. What is UX design? User experience design, or UX design for short, deals with the analysis...Read more